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Link Building Book Review

June 23, 2010 – 3:40 pm

“The Link Builder’s Guide To Better, Faster, Stronger, Link Building Campaigns” by Garrett French and Ben Wills. I just had the chance to read this linking building book and would like to share my review. 

Summary: I have not seen anything that really compares to this book. This is not a book about linking 101. This book would be used in graduate and doctorate level link building courses, yet is written in a way most people will understand.  I have to give it the highest rating for giving real link building information that is useful, practical, and you can actually use to generate real high quality backlinks. 

The book includes link building campaign design, linkable assets, linking opportunities, link prospecting, prospect qualifications, relationship building, analyzing, acquisition, resources, and more.

Again, this is not something you could easily find online. The book goes way beyond what is link building and why you need backlinks.  These are real, indepth, link building strategies.  The book covers finding linking opportunities, establishing relationships, and real creative ways on how to get those links to your site.

This book should be standard reading material for all Online/Internet Marketing Managers and Directors.

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