Online Marketing – Marketing Don

Web Analytics Testing – A Common Sense Approach

Wednesday, July 20th, 2011

Paid search, referral sites, direct traffic… You know where your traffic is coming from, you know which channels are converting, you know visits, you even know which browsers your users have, but you want more. A lot of people talk about testing, but that is all it is, talk. Seems like ...

Posted in Online Marketing | No Comments »

How I dramatically increased conversions with a simple A/B test

Monday, November 22nd, 2010

I love testing. Everytime I complete a test, I am amazed at the results. This is another example of how completing a simple test can significantly increase conversions. The testing strategy. How I decided what to test: In your Web Analytics program identify some of your top pages and which keywords are ...

Posted in SEO | 4 Comments »